Market Outlook 2014
With London house prices spiralling upwards, what does this mean for the rest of the UK market in 2014? Two distinct markets have emerged from the downturn, says Nick Leeming, chairman of Jackson-Stops & Staff, with more than 40 offices nationwide, in Londons smartest districts and across the cathedral cities and market towns of England. Londons occupancy profile has altered significantly. Mobility is more important to young professionals who move around with work and may opt or be forced to rent rather than buy. People are working longer hours and want to be relatively close to work. They also want to be seen to be working. Working from home for two days a week and in London for the rest of the time has become less attractive. As a result, the London influence on the country market remains weak but this will change as confidence in the City improves. International demand will continue to underpin central London and service sector growth will continue to sustain demand in the South-east. Elsewhere, the main drivers will be regional economic growth. However, the London suburbs and places within an hour of London by train are benefiting from the rise in prices in the capital. Good transport links, excellent schools, and an appealing mix of shops, restaurants, leisure facilities and open spaces tend to be the essential characteristics for an appealing destination to move to or invest. These apply equally to the London suburbs and to attractive towns and villages across the UK and, according to Jackson-Stops & Staff agents across the UK, will be among the main reasons for moving in 2014. Jackson-Stops & Staff specialises in prime residential property town houses, country houses, farms and estates and listed buildings, from residential development and new homes sales to professional services. Click here to view full guide