Second- and third-time buyers seeking mid-priced properties in the South East

Those homeowners fortunate to have already entered the residential property market, perhaps now in their first or second home, often come to the realisation that what was important in a property when they were child-free, single, or starting out as a couple is not what’s now on their wish list.

With young children in tow, a promotion, hybrid working patterns, or perhaps a desire to move closer to family, they are now searching for their second or third home – one with more space inside and out, but still with excellent transport links, and one that’s close to good schools and local amenities.

We’ve noticed an increase in those looking for properties in the £500,000 to £1,500,000 price bracket and talking to those looking to move up to these homes, it’s clear that they crave space to grow, space to work and space to play.

Covering a large geographical area of the South East, Jackson-Stops is well placed to offer these buyers a comprehensive portfolio of properties within this price bracket, and homes that fit the bill in terms of their changed criteria. Living in the areas covered by our branches in the South East gives young and established families and individuals access to a large pool of properties in their now-growing price bracket, fantastic open spaces and countryside and the all-important magic window time for commuting into London.

Latest research from Jackson-Stops has found that most prospective homebuyers are now willing to spend 38 minutes commuting into work, and the average commute to the City from our area is 40 minutes. A perfect commuting distance.

With many established homeowners considering downsizing too, the pool of properties has increased. Indeed, Jackson-Stops’ research has highlighted the areas where movers have the most cash freed up from their move, with the South East and Tunbridge Wells and Sevenoaks in particular contributing heavily to downsizers’ potential to release over £594 billion in equity.

Whether you are looking for a new home to fit your changing priorities or are thinking about downsizing now children have flown the nest, Jackson-Stops can assist. Our branches are well placed to bring bigger home with excellent transport links to London to a growing market – our national database of buyers and proven marketing capabilities mean we can market homes to a wide audience.